Analytics

Tuesday 23 July 2013

Google Analytics:


The standard version of Google Analytics is free and very easy to use. All you have to do is sign up for a GMail account (Google email accounts) and then join Google Analytics - which you can do by clicking here. It really is as simple as it then copy and paste a snippet of code that Google gives the top of all web pages before the closing </ body> in the HTML and then you're done. 




Once this is done, the display of your Google Account will become a green and then the tracking information and you can start reaping all the great information that will allow you to better understand SEO and most importantly create a better experience for your website users.

It is the first carried a webmaster when someone asks about SEO or analysis. its being practiced by the owner of the little blog for big brands that have an online presence. The best part is it's completely free and offers a lot of information to the webmaster of the site and surrounding statistics.

It gives an insight into how visitors use the site, through which sources encountered your site and what are the ways you can keep going back


You can monitor your websites as you own using Google Analytics, but as most people only have a website that I will keep things simple at first and explain the basics of Google Analytics - though I have to then enter many details on how to use Google Analytics effectively. Below is a screenshot of what you see when you log into your account. You will notice that you have selected a historical date this website was launched so you can see as a blank canvas.
So first let's see the picture I have highlighted as '1 'on the left. It contains all main navigation. However, as this is a basic tutorial to get started with Analytics not go into the kind of depth that would be required if you run a website with a great deal of traffic, but I'll be covering all areas in sufficient detail to you know what you are seeing when using. As I talked about in some of the previous tutorials, the more you use something like Google Analytics, the more you get used to what it does and does not need to look for your particular website.




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